Tanya Maldonado
Major: Advertising
Favorite Class:
Advanced Media with Lisa Dobias." It's so incredibly hands on, and so much like a real ad agency that it opened my eyes up to lots of new things. We recently completed a project where we had to conduct a target market analysis for the Texas Department of Agriculture. They market Texas wines, so it was a very fun project. We had six agencies within the class, and my team's agency won. We pitched our proposal to the client and suggested a target market for their upcoming campaign, and our work really impressed them. They are going to use our plan."
